We use cookies on the customer analytics software-as-a-service available at https://lifetimely.io, (“LIFETIMELY”), as explained in this cookie policy. Below, you can find detailed information about the types of our cookies, their purposes, and your right to manage cookies.
The data controller that is responsible for the processing of personal data through the Website, including placing first-party cookies, is Lifetime Oy having a registered office at Lauttasaarentie 27 A3, 00200 Helsinki, Finland, and the company registration number 3107222-6 (“we”, “us”, or “our”).
A cookie is a small piece of data typically consisting of letters and numbers. When you visit a website, that website may send a cookie to your browser. Subsequently, the browser may store the cookie on your computer or mobile device for some time (cookie expiration date depends on its type). Cookies are used to recognise your device and collect certain information about your use of websites. Thus, over time, cookies allow websites to “remember” your actions and preferences. There are several types of cookies, namely, (i) persistent cookies, which remain valid until deleted by you, (ii) cookies that remain valid until their expiration date, and (iii) session cookies that are stored on a web browser and remain valid until the moment the browser is closed. Cookies may also be (i) first-party cookies (set by the original website itself) and (ii) third-party cookies (placed by third-party websites).
We may different types of cookies on LIFETIMELY, including:
Below, you can find a list of cookies that we use on LIFETIMELY, including their purpose and expiration time:
Marketing cookies
Name: fr
Type: Third-party HTTP cookie
Provider (location): facebook.com (US)
Expiration: 3 months
Purpose: The cookie is set by Facebook to show relevant advertisements to you and measure and improve the advertisements. The cookie also tracks your behavior across the web on sites that have Facebook pixel or Facebook social plugin.
Name: fbp
Type: First-party HTTP cookie
Provider (location): lifetimely.io (Finland)
Expiration: 3 months
Purpose: The cookie is used by Facebook to deliver a series of advertisement products such as real time bidding from third party advertisers.
Name: tr
Type: Third-party pixel cookie
Provider (location): facebook.com (US)
Expiration: End of session
Purpose: The cookie is used by Facebook to deliver a series of advertisement products such as real time bidding from third party advertisers.
Statistics cookies
Name: _ga
Type: First-party HTTP cookie
Provider (location): lifetimely.io (Finland)
Expiration: 2 years
Purpose: The cookie is used to set a unique ID that is used to generate statistical data on how you use LIFETIMELY.
Name: _gat
Type: First-party HTTP cookie
Provider (location): lifetimely.io (Finland)
Expiration: 1 day
Purpose: The cookie is used by Google Analytics to throttle request rate.
Name: _gid
Type: First-party HTTP cookie
Provider (location): lifetimely.io (Finland)
Expiration: 1 day
Purpose: The cookie is used to set a unique ID that is used to generate statistical data on how you use LIFETIMELY.
When you visit LIFETIMELY for the first time, we will ask you to provide us with your consent to our use of all cookies via a cookie consent banner. If you do not provide your opt-in consent, we will not serve you our non-essential cookies. Please note that we may not be able to provide you with the best possible user experience on the Website if not all cookies are enabled.
When we ask you to provide your consent to our use of non-essential cookies, you have the freedom not to provide such consent. If you would like to refuse our use of non-essential cookies later, you can do it at any time by declining cookies in your browser or device. For more information, you can consult the cookie management instructions of your browser:
To analyse your use of LIFETIMELY, we use Google Analytics, the business analytics service provided by Google LLC located in the United States (“Google”). Google generates statistical information by means of cookies and creates reports about your use of LIFETIMELY. The cookies served by Google Analytics are anonymous first-party cookies (please refer to section 3 for more information) that do not allow us to identify you in any manner. The information generated by cookies will be transmitted to and stored by Google on servers in the United States. To ensure your privacy, your IP address will be anonymised and Google will not combine your IP address with other information Google holds about you. Thus, Google will not be able to identify you. In certain cases (e.g., when required by law or when third parties conduct services on behalf of Google), Google may transfer the information to third parties. For more information about Google Analytics’ privacy practices, please visit https://support.google.com/analytics/answer/6004245. If you would like to opt out from Google Analytics, you can do so by installing a Google Analytics opt-out browser add-on available at https://tools.google.com/dlpage/gaoptout?hl=en.
You may encounter targeted interest-based advertising based on your use of LIFETIMELY and other websites on the Internet (for example, on Facebook). You can control how such advertising is shown to you or opt-out from targeted advertising by consulting the guide powered by the Digital Advertising Alliance available at https://youradchoices.com. For more information on opting-out from advertising features on your device, please visit https://www.networkadvertising.org .
If you have any questions about this cookie policy our our data protection practices, please contact us by using the following contact details:
Email: hello@lifetimely.io
Postal address: Lifetime Oy, Lauttasaarentie 27 A3, 00200 Helsinki, Finland