New LTV Metrics: Net Sales

February 10, 2023

To accommodate sellers who prefer sales-related metrics to be net of taxes (in other words, for sales numbers to already have taxes deducted), we've added to the following two LTV metrics to the LTV report and Cohort breakdown report:

  • Accumulated net sales per customer - the total net sales (after taxes, discount codes, and refunds have been deducted) generated by an average customer from a given cohort over time
  • Cohort net sales - the total sales volume (after taxes, discount codes, and refunds have been deducted) generated by each cohort over time

If you have any questions or concerns about how any of our metrics are defined, please check out our Metric Definitions help center article or send us a message at hello@lifetimely.io.